By David Livdahl and Zhongda Wu, Paul, Hastings, Janofsky & Walker LLP, Beijing
Direct selling companies such as Amway and Avon have been anxiously awaiting new rules on direct selling
China's Milestone Direct Selling Regulations: A Victory for Single-level Selling over Multi-level Selling
Fulfilling an important WTO commitment, China has ended a seven-year ban on direct selling with the release of new regulations allowing the sale of consumer products away from fixed retail locations. New anti-pyramid regulations also indicate that the government is getting tough on pyramid selling schemes in the country.
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