Michael Jordan is a household name throughout the world, but in China, his name is at the center of a protracted dispute over the trademark rights to his name in Chinese. In this episode, we do a deep dive into Jordan’s eight-year battle to protect his brand in China: how it all began, the trademarks at stake, the legal arguments from both sides, and the courts’ rulings.
For the full podcast, click here to listen on Soundcloud and here on Apple Podcasts.
Laura Wen-Yu Young is Managing Partner at Wang and Wang, a U.S. law firm specializing in intellectual property and investment in China. Laura has 30 years of experience working on IP protection for foreign parties in China and has previously taught at Soochow University, Cornell University, and UC Berkeley.
The China Law Podcast is a new weekly podcast discussing China’s business and financial sectors from a legal perspective.
Episode outline
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