Ambush marketers, by loose association with an international sporting event, can claim the same benefits of advertising as an official sponsor who will have paid a great deal for that status. This can result in the misappropriation of intellectual property, and allows a marketer to unfairly capitalize on the publicity surrounding an event, such as the Olympics. As China gears up for the Beijing games, this is an important issue that needs to be addressed.
Mallesons Stephen Jaques has advised Cathay Pacific Airways and Dragonair in respect of their global carbon offset program, the first to be launched by…
Honghua Group, the largest onshore oil rig manufacturer in China, raised US$410 million from its Hong Kong IPO and Rule 144A / Regulation S global offering.…
In response to the rapid development of the banking industry in the PRC, new rules were promulgated on February 4 2008 to address a number of related issues. Several of China's top lawyers shared their views on the new Guidelines for the Consolidated Supervision of Banks (Trial Implementation).
Xinyuan Real Estate Co raised US$282 million from its IPO and New York Stock Exchange listing on December 12 2007, becoming the first China property developer…
In recent years, the number of cases concerning conflict between registered trademarks, enterprise names and the prior civil rights has been increasing sharply in China. This has created widespread concern and is fast becoming a hot and difficult issue in the trials of intellectual property rights.